We are a full service
You have found old-school practicality with advanced design and messaging techniques that get results. Echo Creative is a nimble and seasoned cooperative of professionals delivering the full spectrum of creative services and marketing expertise.
What we do
We work with our clients on defining the best scope of work we can provide to meet their objective. Often, they may not even be sure exactly what they need, they only know what they are doing isn’t working. We can do an intake interview with you. We will listen to what brought you to us, and then we will ask some probing questions. This dialog might be just what you need to get energized and moving in the right direction.
Marketing & Strategy
Where it all begins. Without this, the path is not clear. That’s why it’s important to create a working plan that allows you to move forward and return to if things change.
It is our standard to follow best practices. Echo always considers the variety of uses of a brand mark. This includes digital and print advertising, business cards and stationery, along-side partner logos, and large format, such as billboards, signage and trade shows.
Your digital presentation is key in today’s market. We have been creating web sites, digital material and content since the early 1990’s. Place your trust in our experience. Working together, we will ensure you can be found, and once found, entice potential customers to find out more about you.
This is a broad topic, and depending on your needs and objectives, we will explore everything from traditional to unusual to tactical. There is broad reach and custom, micro-connections. Business to business exposure is different from consumer. Widgets are different from services. There are many options but reaching your potential clients and budget are more important than taking you down the wrong road.
Think of collateral as support or better yet, your voice when you are not there. Brochures and business cards fall in to this category, but there are so many other methods of conveying your uniqueness that can be created, depending on how or what is needed. Don’t overlook the obvious just because you don’t have experience with it.
We refer to a campaign as anything that has a life. It could be a timed a campaign, or it could be a product launce; perhaps a web site or a trade show booth. Instead of approaching this piecemeal, we look at the end game and work to get you there.
A Distinctive Approach
We are different for many reasons. Take, for instance, that we apply a scientific approach and stay up to date with the academics of marketing and design, but we don’t hop on every trend or bandwagon just because its hot. We also employ sound principles mixed with judgement based on professional experience. And you will work with the same team members that you begin your journey with. We won’t provide a revolving door of account reps that must be trained about your business and your needs. We are here from start through execution, to campaign or project completion and post evaluation. Smart, sure, friendly, we’d like to think so. Effective, certainly. Multi-disciplined, it’s the only way.
Echo is positioned as a consortium of experts blending our skills to do collectively, what we could not accomplish individually. Together, we are capable of managing any and all marketing and advertising from inception through completion and evaluation.
Our strategist is your point of contact for the business side of marketing. He knows consumer development and campaign structure. Always one to focus on end game objectives while being cognizant of budgets, assets and timelines, he keeps things moving forward.
Our creative brain knows graphic design and marketing with experience going all the way back to Apple’s first release of the Macintosh. As a natural born artist, he has spent decades converting artistic energy into successful image building. This is no small feat given the ever-changing advertising trends and marketing styles. He is always exploring new directions and ascribes to the principle of remaining teachable. He understands that a trend may only last for a short time, or may become such a bandwagon that to jump on board would only cause our clients to get lost in the crowds.
What would we be without our Creative Visionary? When it’s time to push ideas through the sausage maker, she is the chef. Her education in fine art and illustration along with decades of commercial design experience compliments our strategist and designer’s seasoned approach to add just the right mix of flavors. From photo and video shoots, to focus groups and actual design projects, her flair for the different is special. She is not satisfied until our clients are.
Our digital researcher brings a business head and corporate experience of Google Analytics (GA4), digital marketing to social media, which she incorporates into strategies for local, national, and international brands. We have yet to ask something of her that she hasn’t undertaken and solved, regardless of the of the scope. A consistent attention detail has brought dramatic web traffic increases and success in digital outreach.
Let's Start Something new
Reach out today to start a conversation.